Effective salespeople are proactive in seeking out new opportunities from "summary" of The Psychology of Selling by Brian Tracy
The most successful salespeople are those who are constantly on the lookout for new opportunities to expand their business. They do not sit back and wait for opportunities to come to them, but rather take a proactive approach in seeking out potential leads and clients. This proactive mindset sets them apart from their less successful counterparts, who may be content to simply work with the clients they already have.
By actively seeking out new opportunities, salespeople are able to tap into markets that they may not have considered before. They are not afraid to step outside of their comfort zone and try new approaches in order to grow their business. This willingness to take risks and try new things is what ultimately sets them apart from the competition.
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