Create leverage through preparation from "summary" of Start with No by Jim Camp
Creating leverage through preparation means putting in the work before a negotiation even begins. It involves doing your homework to understand the other party's needs, concerns, and objectives. By gathering information and analyzing data, you can anticipate potential objections and come up with strategic responses. This gives you a competitive edge and allows you to control the flow of the negotiation.
Preparation also involves setting clear goals and defining your bottom line. You need to know what you want to achieve and what you are willing to accept. This clarity gives you a sense of direction and helps you stay focused during the negotiation process. It also allows you to communicate your position effectively and persua...
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