Summary of Learn or Die

Learn or Die: Essential Lessons in Business Survival is a practical guide to business success written by Edward D. Hess. The book is based on research and interviews conducted with successful business owners, entrepreneurs, and executives. In the book, Hess outlines four essential lessons that all businesses need to learn if they want to survive and thrive in the long-term: (1) master the art of learning and innovation; (2) create a culture of collaboration; (3) develop and maintain a customer-centric focus; and (4) embrace and manage change. Hess provides detailed advice on how to implement these lessons, as well as examples of companies that have used them to succeed. He also discusses key topics such as market research, data-driven decision making, and organizational effectiveness. Ultimately, Hess’s message is that businesses need to continuously learn and adapt in order to survive and thrive in today’s competitive landscape.